Embracing diversity in all sorts of ways is particularly vital for the design industry, because diversity fuels creativity. It leads to better decisions and a greater level of problem solving.
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Teaching ‘Design and Business’ for the Masters in Design at Plymouth University. Students explore how design connects with a business strategy.
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People buy people. The best design projects come from a good cultural match between the right clients with the right designers.
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Clients need design services that give them value for money and return on their investment - a ‘business case’ for design.
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What makes a good design pitch?
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There is something special that designers add.
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